What makes Merino special?
Merino wool isn’t just a fabric. It’s a legacy—one that began centuries ago and continues today with the world’s finest wool grown by dedicated farmers and thoughtful stewards of the land.
Merino sheep were originally bred to survive and thrive in extreme climates. Over generations, careful selection created a unique fleece: fine, soft, and breathable. Today, Merino wool remains the gold standard in natural performance fibres.