Our Articles

The Shirt Under the Jacket: Dressing for an Autumn Day That Can't Make Up Its Mind

Autumn weather swings from cold to warm and back again in a single day. A fifth-generation woolgrower on why the shirt under the jacket does the real work, and what to look for in it.

How Many Days Can You Wear a Merino Shirt Without Washing It?

Most people get three to five days between washes from a Merino shirt, more if it's aired. Here's what changes that number, and when to wash straight away.

Why Your Gym Shirt Smells, and What a Sheep Worked Out First

Sweat doesn't smell. What lives on it does. Why polyester holds on to odour, how a Merino fibre handles moisture differently, and where I'd stay honest about its limits.

Is Merino Wool Itchy?

Itch is a fibre-diameter problem, not a wool problem. What the micron number means, who should still be careful, and what to look for in a shirt.

What a Wool Classer Looks For, and Why It Impacts How Your Shirt Feels

One fleece, several grades. Here is what a wool classer actually looks at, why fibre diameter matters more than the word "Merino", and what to ask before you buy.

Can You Wear a Merino Shirt for a Week of Travel Without Washing It?

Yes, in most cases. Superfine merino usually goes five to seven wears between washes, which makes a week of travel realistic. Here is why, how to air a shirt on the road, and the honest limits.

The Day That Changes Its Mind: Dressing for Shoulder-Season Travel

Packing for the extremes is easy. The days that change their mind halfway through are the ones that catch you out. Here is how superfine merino copes with a morning-to-afternoon swing, and the hone...

The Merino Field Guide: Four Short Chapters on the Fibre

I never sat down and put the whole case for merino in one place until now. The Merino Field Guide is four short chapters — the fibre itself, temperature regulation, odour resistance, and care — wri...

Why Wool Keeps You Cool in Heat

Bedouin and Tuareg herders have worn wool through real desert heat for centuries. Here's the plain fibre science — crimp, hygroscopy, and odour resistance — behind why Merino keeps you cool when co...

How Many Wears Between Washes, Really?

The real answer to "how often should I wash my merino" — no fixed number, just what the fibre actually does and how to tell when it's time.