Merino wool and polyester are two of the most widely used fabrics in performance apparel today. O...
G’day, I’m Jock—founder of Sir W. Merino, and a third-generation wool man raised on a Merino shee...
This dives into what makes Merino different, why it outperforms cotton and synthetics, and highli...
When it comes to natural fibers, two names dominate the conversation: Merino wool and cotton. Bot...
Merino Wool vs Polyester: Why We’ll Always Choose the Sheep At Sir W. Merino, we believe your clo...
Sir Walter Merriman is a name synonymous with Merino wool, a material that has transformed the gl...
Wool is a fabric that has stood the test of time, beloved for its warmth, durability, and versati...
I recently traveled home to Boorowa, NSW, Australia. The place I grew up and where my family stil...