Merino wool and polyester are two of the most widely used fabrics in performance apparel today. O...
G’day, I’m Jock—founder of Sir W. Merino, and a third-generation wool man raised on a Merino shee...
At first glance, a premium Merino shirt costs more than cotton or polyester. But over time, it ca...
Merino wool acts like a natural climate control system, responding to both your body temperature ...
This dives into what makes Merino different, why it outperforms cotton and synthetics, and highli...
When it comes to natural fibers, two names dominate the conversation: Merino wool and cotton. Bot...
Merino Wool vs Polyester: Why We’ll Always Choose the Sheep At Sir W. Merino, we believe your clo...
Sir Walter Merriman is a name synonymous with Merino wool, a material that has transformed the gl...
Wool is a fabric that has stood the test of time, beloved for its warmth, durability, and versati...
I recently traveled home to Boorowa, NSW, Australia. The place I grew up and where my family stil...